Press Release: SqwishLand Adds A Pair of National Parenting Center 2011 Fall Seals of Approval To Its Awards Birdcage

Scottsdale, AZ (September 22, 2011) – For years we’ve heard “Polly want a cracker, Polly want a cracker.” But as any unpainted parrot kit owner can tell you, these fine-feathered friends are now squawking, “Polly want a painter!” And according to The National Parenting Center, because kids can have tons of creative fun turning a plain, toy parrot into a winged rainbow, the D.I.Y. SqwishLand Polly is getting painted, a cracker and a National Parenting Center 2011 Fall Seal of Approval Award.

Here’s what the bird-loving judges at the National Parenting Center had to say about the D.I.Y. SqwishLand Parrot (after they’d cleaned up their mess, of course):

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JmanandMillerBug.com: SqwishLand Review

"Do you remember the fad that swept the nation a few years ago when squishy, cute pencil top characters were first introduced?  Well, I do!  Every child wanted to collect them all to showcase atop their pencils!  These SqwishLand characters were available in vending machines and were an instant hit!  My J-Man had several and they were also used at his school that year as a "treasure box" reward!  They were very sought after!

Well, the Soft `n squishy™ characters are back with a whole new line of fun for the kiddos!  From do it yourself projects to the awesome online game, squishies are everywhere!  The online game even has over 740,000 monthly active users!  Wow!"

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GiftShopMag.com: Anne McGilvray & Co Hired to Rep Squishland in Six U.S. States

"Veteran sales representative firm Anne McGilvray & Company is now representing SqwishLand in California, Nevada, Texas, Oklahoma, Louisiana and Arkansas.

The soft ‘n squishy rubber SqwishLand collectibles have sold an incredible 100 million units in the past five years and were previously available only in vending machines. They can now be found in retail packs on store shelves nationwide."


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Press Release: SqwishLand goes social with SqwishLaunch Pad

September 15, 2011 -- The SqwishLaunch Pad is a cool new feature that welcomes players by keeping them up-to-date with the latest happenings in their favorite virtual world.

Features:
Users see who among their SqwishLand Buddies are leveling up
Players get updates on their buddies' Quest progress
Users’ photos are shared with their SqwishLand Buddies
Buddy list shows who’s online
Users get notifications for new Buddy requests
Dashboard features the latest SqwishLand news and updates
Icons give users instant access to game features

And many more Sqwishtastic surprises!

A new and more comprehensive profile page is also included in the SqwishLaunch Pad. The profile page displays the user's items, photos, and each pet SqwishLander's levels with a Feed button.

SqwishLand Checklist

The online world of SqwishLand.com is based on the popular toy craze—the soft n' squishy pencil toppers in toy capsules called SqwishLanders. With hundreds of SqwishLand toy designs ranging from Regular to Ultra Rare that kids can collect, SqwishLand has added a new feature in the in-game SqwishGallery that allows users to tick the SqwishLanders that they already have in their collection. The SqwishGallery provides a complete list of all SqwishLander designs, making it easy for collectors to keep track of their toys.

The SqwishLand toys come to life in the online game where players can raise them as virtual pets. Each toy comes with a SqwishCode that serves as an entry pass in the virtual world. When a SqwishCode is first entered in the game, players will get a 30-day free Premium Membership. The succeeding SqwishCodes entered can then be used to redeem the virtual cash called Sqwash, and to unlock fun new bonuses like costumes for their avatar, homes, and more.

SqwishLand.com is absolutely free for everyone. Users can subscribe to a Premium Membership that gives them access to more areas and to play more minigames, helping them to level up faster in the game. Together with their virtual SqwishLander pets, players can interact with one another and join the community activities to win Sqwash and cool prizes.

SqwishLand is developed by SqwishLand LLC, a company based in Scottsdale, Arizona. The company develops SqwishLand in three ecosystems, offline (physical goods), online (virtual world, online gaming, Facebook and YouTube) and mobile (iTunes Apps and Android). It is the first truly integrated toy and entertainment line for kids aged 6 to 13. The online game, SqwishLand.com, is designed and managed by the SqwishLand team in Manila, Philippines.

Opportunity LOL Reviews: D.I.Y. SqwishLand Figures

"Looking for rainy day projects to allow your children to use their creativity? Appropriate for ages five and older, these do-it-yourself kits are affordable sources of entertainment. If you're also trying to get your children comfortable on the computer then the SqwishLand brand is an incredibly useful resource. In this day and age the future is online. Having your kids engaged in a safe online gaming world such as SqwishLand will help them develop their typing skills and so much more!"

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More DIY SqwishLand Review

Moms Rave About SqwishLand Toys

September 9, 2011 -- SqwishLand toys have been creating a big buzz with mom bloggers worldwide, including Erin of Real Moms Real Views. Erin blogs, “We have about 40 of the tiny, soft, little collectible toys. They draw houses with chalk on the driveway and play with these little toys for hours. They are all different animals and are as cute as can be. These little guys have been a favorite of ours for about a year”.

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Blogfully.net's SqwishLand Review

"I’ll be honest with you…I wasn’t at all familiar with SqwishLand toys until Patience and Piper received their very own DIY SqwishLand ‘paint-your-own’ SqwishLander. Now that we’ve experienced the fun, together, I’ll most definitely be telling sharing the news about them with others."

-Barb of Blogfully.net

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